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Monday, December 12, 2011
The Attitude of Quality
A retail outlet of a leading shoe brand recently opened up in near vicinity. The design of the store is flashy with impressive interiors and product arrangement. The brand carries a lot of consumer trust since many years. Good store, great brand and competitive prices all at one stop. The only (and probably the biggest) irritant there was attitude of their staff. They seemed too busy and non-responsive leaving many customers (including myself) waiting for long. Frustration amongst customers was visible. The business owners invested a great deal in expensive interiors, they did not think enough about investing in getting the right people, training them and managing their attitudes.