In recent times, emerging markets have attracted a great deal of
attention from the rest of the world because they have become the
engines of global economic growth. This has been accompanied by a boom
in investment from corporations from developed nations, in addition to
the rise of homegrown multinationals. Latin America has not been an
exception, as the largest producers of candies, baked goods, pastries
and regional jets come from that region. A recent book analyzes the
winning strategies of emerging multinationals, as well as the lessons
that can be learned from today's more globalized distribution of power.
Publish Date: Nov 28, 2012 - Read it here >>>
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