Interest in Certification Doesn’t Meet Threshold

Posted on July 31, by Dawn Marie Bailey. In the spring, ASQ, in collaboration with the Baldrige Program and the Foundation for the Malcolm Baldrige National Quality Award, developed and distributed an electronic market survey to test interest in a Baldrige certification. For most of the 29 survey questions, approximately half of all respondents agreed or strongly agreed that there was a need for and value in a “Certified Baldrige Organizational Excellence Professional.” While these responses represented interest in the certification, that positive response rate did not meet the demand/interest threshold that ASQ has seen in other successfully launched certifications, according to Ray Zielke, ASQ’s Baldrige Contract Manager.......Click on!