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Wednesday, January 9, 2013

iPerks: Apple, Like Others, Takes Steps to Woo Employees

Publish Date: Dec 12, 2012
Wharton School de la Universidad de Pennsylvania y Universia.

According to a press report this month, Apple CEO Tim Cook has brought something to the company that many employees may not be familiar with: perks. These include new discounts on Apple products and a program that lets some employees dedicate a certain amount of time to a favorite project. How effective are these perks, and what should companies take into account when deciding which menu of perks to offer? 


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