Tuesday, September 20, 2022

What's the Difference Between a Prototype and a 'Minimum Viable Product'?


 

Distinguishing between the two is essential during the innovation process. By Brandon Cornuke

A prototype and an MVP are not the same thing. 

Prototypes are meant to determine whether a concept solution works. MVPs, on the other hand, are meant to help innovators understand whether customers will pay for a concept solution. 

Understanding this fundamental difference can mean spending your innovation budget wisely or missing the mark completely.


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